Great content gets more shares, more backlinks, more traffic, and more conversions. People talk about it. People want to be associated with it.
But what goes into making great content? Do you have to be a great writer?
Not necessarily – writing is only one part of content creation. You also have to consider the research, value, formatting, media, and editing that goes into this process.
I created this infographic so you can quickly understand what goes into creating great content: